Collaborating with two musicians to create outcomes that consider physical and digital outcomes. The main thinking behind this project is about how users will interact with the outcome. To help visualize the brand’s identity, I designed relevant results for the brand to use and consider digital and print products. Drawn from my research on different artists who use fictional stage personas that influenced the direction of this project.
Video showing the CD comic strip
Individual pages of the CD comic strip.
Photos of the front cover
Concertina fold
Design Process
In response to the brief, I considered a comic strip and CD providing an engaging element for audiences alongside being a good concept in communicating a story-based album for the musicians. Considered how users would interact with the product and the CD’s placement. Using the sketches as a reference, I made prototypes to evaluate how people would interact with the product and plan the design of the panels for the comic. Exploring options through prototypes, B’s concept: I cut two slits to join and imagined the comic strip as a mini exhibition. Prototype A replicated the motion of how one would read a comic. However, when interacting with A, they would pull the prototype out and display it on the table, having the benefits of B. A was the most well-received of the two prototypes.
Developing the design further
Vinyl prototype, the design of the comic strip can be enlarged for printing vinyl.
Prototype for outdoor advertisements
Spotify/ moving image, taking the separate panels from the comic strip and putting them in a timeline